Bhutan’s first digital plant marketplace.
NOri connects Bhutan's growers, nurseries, and plant lovers — bringing indigenous and rare Himalayan flora to a marketplace built for the way Bhutan grows.
A botanical nation without a botanical marketplace.
Bhutan sits inside one of the planet's ten biodiversity hotspots — carbon-negative, more than seventy percent forest, home to plants found nowhere else on Earth. Yet its growers and nurseries have never had a shared, trusted place to reach the people who want what they grow. NOri is building that place: a marketplace that treats provenance, care, and indigenous species as first-class.
One marketplace, grown for the way Bhutan plants.
The Marketplace
Browse, buy, and sell plants from growers across Bhutan — with real listings, orders, and delivery to the door.
Browse the directory NOri · 02 · CatalogueIndigenous & Heritage
A dedicated home for Bhutan's native and rare species, documented with the care a herbarium gives a specimen.
See the collection NOri · 03 · CatalogueLearn & Care
Field-tested care guides and a personal garden that tracks what every plant needs, season by season.
Read the journal NOri · 04 · CatalogueFor Growers
Tools for nurseries and independent growers to list stock, manage orders, and reach buyers nationwide.
Become a sellerIndicative figures — replace with verified numbers before sharing externally.
From an idea to a marketplace.
NOri is founded
A small Bhutanese team sets out to give the country's growers a marketplace of their own.
Marketplace 1.0
A real backend, database, and end-to-end order flow — buyers, sellers, listings, and a personal garden.
Bhutan Startup Launchpad — Tranche 2Now
NOri advances to the Tranche 2 milestone under the Bhutan Startup Launchpad 2026 programme.
Nationwide grower onboarding
Expanding seller onboarding and logistics so every dzongkhag can take part.
The growers behind the platform.
A small Bhutanese team of founders, operators, and builders.
BT-001Lhazin Choki
Bridging nature and technology with visionary leadership.
BT-002Kelzang Jigme Choden
Ensuring operational excellence and sustainable growth.
BT-003Sundra Bomjan
Architecting our cutting-edge planting platform.
BT-004Sangay Dem
Crafting seamless, intuitive user experiences.
Selected for the Bhutan Startup Launchpad 2026.
NOri is a participant in the Bhutan Startup Launchpad 2026 programme, currently working toward its Tranche 2 milestone.
Grow with us.
Whether you're a grower, a partner, a member of the press, or part of the Launchpad programme — we'd love to hear from you.