Bhutan’s first digital plant marketplace.
NOri connects Bhutan's growers, nurseries, and plant lovers — bringing indigenous and rare Himalayan flora to a marketplace built for the way Bhutan grows.
A botanical nation without a botanical marketplace.
Bhutan sits inside one of the planet's ten biodiversity hotspots — carbon-negative, more than seventy percent forest, home to plants found nowhere else on Earth. Yet its growers and nurseries have never had a shared, trusted place to reach the people who want what they grow. NOri is building that place: a marketplace that treats provenance, care, and indigenous species as first-class.
One marketplace, four ways to grow.
- 01
The Marketplace
Browse, buy, and sell plants from growers across Bhutan — with real listings, orders, and delivery to the door.
Browse the directory - 02
Indigenous & Heritage
A dedicated home for Bhutan's native and rare species, documented with the care a herbarium gives a specimen.
See the collection - 03
Learn & Care
Field-tested care guides and a personal garden that tracks what every plant needs, season by season.
Read the journal - 04
For Growers
Tools for nurseries and independent growers to list stock, manage orders, and reach buyers nationwide.
Become a seller
Growth you can measure.
Indicative figures — replace with verified numbers before sharing externally.
From a seed to a marketplace.
NOri is founded
On 19 March 2026, a small Bhutanese team sets out to give the country's growers a marketplace of their own.
Marketplace 1.0
A real backend, database, and end-to-end order flow — buyers, sellers, listings, and a personal garden.
Bhutan Startup Launchpad — Tranche 2Now
NOri advances to the Tranche 2 milestone under the Bhutan Startup Launchpad 2026 programme.
Nationwide grower onboarding
Expanding seller onboarding and logistics so every dzongkhag can take part.
The growers behind the platform.
A small Bhutanese team of founders, operators, and builders.
Lhazin Choki
Bridging nature and technology with visionary leadership.
Kelzang Jigme Choden
Ensuring operational excellence and sustainable growth.
Sundra Bomjan
Architecting our cutting-edge planting platform.
Sangay Dem
Crafting seamless, intuitive user experiences.
Selected for the Bhutan Startup Launchpad 2026.
NOri is a participant in the Bhutan Startup Launchpad 2026 programme, currently working toward its Tranche 2 milestone.
Grow with us.
Whether you're a grower, a partner, a member of the press, or part of the Launchpad programme — we'd love to hear from you.